Article
'We're an airline worth flying' : Bmi is betting on a segmentation strategy, including the launch of its in house LCC "baby", to return to profitability
Titre(s)
- 'We're an airline worth flying' : Bmi is betting on a segmentation strategy, including the launch of its in house LCC "baby", to return to profitability
Ensemble
- AIR TRANSPORT WORLD n° 5 Vol. 41 00022543 01/05/2004
Auteur(s)
Adresse bibliographique
- 2004
Description matérielle
- 44-48 p. : couleur
Sujet(s)
Lien copié.
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