Monographie

Strategy in practice : a practitioner's guide to strategic thinking / George Tovstiga

Type de contenu
  • Texte
Type de médiation
  • sans médiation
Titre(s)
  • Strategy in practice : a practitioner's guide to strategic thinking / George Tovstiga
Auteur(s)
Mention d'édition
  • 3rd edition
Editeur, producteur
  • Chichester : Wiley, cop. 2015
Description matérielle
  • 1 vol. (XXII-351 p.) : ill., diagr. ; 23 cm
ISBN
  • 978-1-11-912164-0
  • 1-11-912164-7
EAN
  • 9781119121640 br.
Classification décimale Dewey
  • 658.401 2
Note(s)
  • Index
Note sur le contenu
  • Preface to the first edition Preface to the second edition Preface to the third edition About the author Introduction strategy in practice Strategic thinking Sense making and strategic insight Insight-driven strategic analysis Appendices: Appendix A: Probing the strategic boundaries of the firm's unique competing space Appendix B: Strategy mapping and narrative (based on analysis of the relevant strategy building blocks) Index
Sujet - Nom commun
Lien copié.
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